Online Marketing in Bd || Digital marketing Bangladesh
|Introduction of online marketing|
Online Marketing in BD is a business policy. It’s a business of promoting or branding and selling products and services all over the world. It refers to the activities, terms, conditions, product qualities, values, and services of a company including market research. It’s a process of attracting people towards specific products from a company.
There are two kinds of marketing: 1. Online Marketing 2. Off-line Marketing
Here, we‘ll discuss online marketing in Bangladesh.
Online Marketing in bd is the way of selling products and services of a company over the internet which is totally based on digital technologies such as SNS(social networking sites), different websites, apps, blogs, banners, SEO (search engine optimization), etc.
Bangladesh is a small and developing country. In past years there is so much progress in I.T sector. People are now so used to SNS(Social Networking Sites). A few years ago people in Bd were not so used to using the internet and they have no idea about online marketing. With the expansion of the internet in today’s world, online marketing took a large space in the business world. It totally changed the business strategies, business, and market view for both the marketers and customers. The word online marketing bd explains itself; marketing through digital media such as the internet, SNS, mobile media, etc. rather than traditional media such as newspaper ads, flyers, campaigns in educational institutes and roads, door to door marketing, magazines ads, etc. In recent years, online marketing gained a strong place and trust in the business area and strong influence. Sellers and customers are free to exchange their thoughts about products and services. Companies got instant feedback from customers for their services which helps them to improve their business according to the customer's choices and taste. Online marketing is also called digital marketing. There are so many ways and methods in digital marketing. Digital marketing methods such as SEO(search engine optimization), SEM(search engine marketing), SMM (social media marketing), youtube marketing, content creator or content marketing, e-commerce marketing, social media marketing(such as Facebook, Twitter, Instagram, LinkedIn, Pinterest, YouTube etc), email direct marketing, e-books, etc are the most popular methods among the people that are being heavily used to reach as many potential customers as possible all over the world. A company can reach more than a thousand people in a second in just one click and it costs so little.
There are so many digital agencies in Bd. Some top digital agencies are Bizcope, MonsterClaw LLC, Fox Digital Solution, Ninja Creative Marketing, BrandViser, etc. These Digital agencies provide many services in the online marketing sector including market research and they provide help to new and small companies. They gathered small companies together and made bonding among them. These companies also connected to the international online marketing platform. Because of this small companies got an expanded platform with little investment in the online marketing area. According to a news report from August 2019 published in the digital section, three leading private mobile phone operators in Bd have spent a combined $1.04 billion US dollar on social media advertisement in recent years.KHANIT the only digital marketing agency in Bd provide 360 digital marketing solutions, They are considered one of the top digital marketing agency.
|online marketing jobs|
There are many growth opportunities in online marketing jobs. Every company has a website to complement their regular business. To manage their website companies hire experts in this field such as SEO, SMM, SEM, content marketing, affiliate marketing, website design, website development, and so on. According to a report, the salary range of a person working in marketing in Bd is 13,600BDT to 48,400BDT. Who has work experience from 2 to 5 years in this sector earn on average 32% more than freshers and juniors across all industries and disciplines? Professionals with experience of more than 5 years tend to earn on average 36% more than those with five years less experience.
Internet Marketing made a platform for unemployed people. It decreases the unemployment rate in Bd. According to the statistics published on the Bangladesh Telecommunication Regulatory Commission(BTRC)’s website at the end of February 2021, the total number of internet users reached 112.715 million. So, day by day people is becoming used to the internet as long as online activities.
Nowadays people in BD are paying so much interest in online marketing. So, Online Marketing has a great impact on Bd.
Md Masum Billah
Masum Billah is a Blogger and Professional Internet Marketer from Bangladesh. He is a Professional Freelancer in the field of SEO, SMM, and Videos Marketing Expert in Bangladesh. To know more, you can follow him @ Twitter || Facebook || Youtube || Pinterest || Linkedin